Planet Fitness on the Decline

Planet Fitness has built a strong brand in the low-cost gym space, but rising membership cancellations, slowing franchise growth, and increasing competition pose significant challenges. New state laws making cancellations easier and the growing adoption of weight-loss drugs could impact long-term revenue. While short-term earnings may meet expectations, future guidance is at risk, potentially triggering a market correction.

Our in-depth analysis covers membership trends, franchise struggles, and valuation risks to help investors navigate this earnings event.

Planet Fitness Analysis.pdf

Download PDF • 881KB